Technological advances and media expansion
influenced the way of people think. In this modern era people have at least
minimal knowledge about pollution and its effects. Which is why people started to
see the big picture of the pollution, the global warming and climate change.
The use of words like “new” and “limited offer” satirically
plays with the emotions of people by implicitly implying that the prolonged
ignorance caused new problems, such as melting of ice caps and increasing of
sea levels. The glass of water depicts the existing water levels of earth and
melting of ice increases water which in directly evokes the feeling of regret
in viewer.
Due to melting of ice caps, creatures are losing
the snow-filled lands where they have lived and thrived for thousands of years.
With global warming, the snow-filled land in the north and south poles are
melting away, reducing the spread of the bear’s natural habitat which in turn arouses a feeling of sorrow among the viewers’. The picture
encourages reader to be responsible for the actions that leads against
environment.
I agree with your analysis that the picture uses satire to convey its meaning and appeal to the audience's emotions. I would have liked to see some small comparison between the modern and the older poster. I think it is interesting that the appeal to emotion still inspires action ("see world news for details") but doesn't use what I would call scare tactics like the one from 1970. However, I still find the modern satirical picture to be a bit snide, and I think the older one is more effective. What do you think?
ReplyDeleteThis is a good blog post, but I am slightly confused about how the modern post appeals to the audience's emotions in a way that makes them take global warming seriously.
ReplyDeleteI like that you brought up satire because that seems to be the main rhetorical element of this poster. The poster makes viewers feel guilty for causing the polar ice caps to shrink down to the size of an ice cube, but I agree with Clyde, it doesn't make people take global warming seriously. It seems like the modern poster is informing the public that they messed up, but it's too late to make any improvements. I agree with Joe that the older poster is more effective because it shows the public who to blame and calls for people to take action.
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